Archive

07 Oct Moosehead Brewery

We recruited, selected and trained 2 JR Campus Diplomats per campus. Group interviews were conducted to find the best students that fit JR’s tongue n’ cheek, irreverent brand image. ...

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07 Oct RBC

RBC was looking to penetrate the highly allusive student demo. They knew that if students didn’t bank with RBC now, they would never become RBC customers in the future. The core objective was net new client acquisition....

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07 Oct Microsoft

Microsoft was looking to engage with the high school audience. We developed a unique campaign that delivered both a career-focused and product-focused message. ...

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07 Oct Office

We converted ‘demos’ into currency. Students who completed an Office Online demo received a free coffee voucher to be redeemed at the participating coffee shop on-campus....

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07 Oct Sony

Sony was looking to win with students. They wanted to achieved sustained presence on-campus and organically seed the Sony brand within Student Life....

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